Google Ads 2025
Get Found with Search Engine Marketing
Drive high intent traffic and increase ROI with data driven paid search strategies tailored to your business goals. We optimise Google Ads and Bing campaigns with smart targeting, compelling ad copy, and continuous performance tracking helping Australian and global brands convert more leads and scale faster with precision.
ROI-Driven Google Ads, Bing Ads & Search Campaigns
Keyword Targeting
We research and select high converting keywords tailored to your niche, buyer intent, and competition level. Our targeting strategy ensures your ads appear to the right audience reducing wasted spend and driving quality traffic across Google Ads, Bing, and other paid search platforms.
Ad Copywriting
We craft persuasive ad copy that grabs attention, boosts Quality Score, and lowers CPC. Each ad is tailored to your audience and aligned with brand voice and campaign goals designed to increase clicks, conversions, and overall paid search performance at scale.
Conversion-Optimised Landing Pages
We build custom landing pages that match your ads and convert visitors into leads or customers. From layout to copy and CTAs, each page is designed with CRO best practices and tested elements to maximise your ROI from paid search campaigns.
Simple scalable pricing.
Choose the perfect plan for your needs. No hidden fees.
SEM Lite
A$399
/ moIdeal for startups or small businesses launching their first paid campaigns.
SEM Growth
A$899
/ moBuilt for growing brands needing multi-channel visibility.
SEM Performance
A$1099
/ moDesigned for high-performance brands.
Prices exclude any applicable taxes.
Our Strategic Approach
A comprehensive methodology designed to deliver exceptional digital solutions
Our Process
Market Research & Analysis
Dealing with an experienced web design agency makes you privy to certain benefits. For example, we initiate our web design process with thorough market research and extensive competitor analysis. Leveraging insights gained elevate our agile web design development output so you can maximize your digital gains.
Discovery
& Research
We dive deep into understanding your business objectives, target audience, and competitive landscape. Our comprehensive discovery phase ensures we build solutions that align perfectly with your goals and market demands.
Information Architecture
& UX
Creating intuitive user experiences through strategic information architecture. We map out user journeys and design wireframes that prioritize usability and conversion optimization.
UI Design
& Prototyping
Transforming concepts into beautiful, functional interfaces. Our design process focuses on creating engaging user interfaces that reflect your brand identity and drive user engagement.
Security
& Testing
Implementing robust security measures and comprehensive testing protocols. We ensure your digital solutions are secure, performant, and reliable across all platforms and devices.
Maintenance
& Support
Providing ongoing support and maintenance to ensure your digital solutions continue to perform optimally. Our dedicated support team is always ready to assist with updates and enhancements.
See what our happy users are sharing about us!
“Icon Global Digital turned our Google Ads from expensive to profitable. We now generate leads daily with lower CPC and higher ROI.”
“From ad copy to landing page and analytics - the IGD team gave us a complete SEM solution that delivers real conversions.”
See the impact of our work across industries!
Dream Craft
Engineering innovation solutions
Dream Craft delivers advanced engineering services with a focus on innovative design and technology.
Luxxeclean
Cleaning service excellence
Luxxeclean provides top-tier cleaning solutions for commercial and residential spaces across Australia.
FairReserve
Sustainable financial platform
FairReserve offers a secure platform for financial services with a commitment to sustainability.
Lanka Vehicles
Vehicle insights and updates
Lanka Vehicles provides information and updates on the automotive industry in Sri Lanka.
Lanka Properties
Real estate marketplace
Lanka Properties facilitates buying and selling of properties with an easy-to-use online platform.
Beautimart.lk
Beauty product retail
Beautimart.lk offers a wide range of beauty and cosmetic products in Sri Lanka.
Perth Car Compliance
Vehicle compliance services
Perth Car Compliance ensures vehicles meet safety and regulatory standards in Australia.
Dream Craft
Engineering innovation solutions
Dream Craft delivers advanced engineering services with a focus on innovative design and technology.
Luxxeclean
Cleaning service excellence
Luxxeclean provides top-tier cleaning solutions for commercial and residential spaces across Australia.
FairReserve
Sustainable financial platform
FairReserve offers a secure platform for financial services with a commitment to sustainability.
Lanka Vehicles
Vehicle insights and updates
Lanka Vehicles provides information and updates on the automotive industry in Sri Lanka.
Lanka Properties
Real estate marketplace
Lanka Properties facilitates buying and selling of properties with an easy-to-use online platform.
Beautimart.lk
Beauty product retail
Beautimart.lk offers a wide range of beauty and cosmetic products in Sri Lanka.
Perth Car Compliance
Vehicle compliance services
Perth Car Compliance ensures vehicles meet safety and regulatory standards in Australia.
Frequently Asked Questions about Search Engine Marketing (SEM)
We’re here to help! Find answers to common questions about Search Engine Marketing (SEM).
Still have a question?- What platforms do you advertise on?
We run SEM campaigns across Google Ads, Bing Ads, and YouTube. Depending on your business goals, we target the platforms most aligned to your customer's search intent.
- Is there a minimum ad budget?
We recommend a monthly budget of at least AUD $500 to see meaningful results. That said, we can tailor our strategy to fit smaller budgets for specific goals or tests.
Launch Your SEM Campaign
Let our experts turn clicks into customers with data-backed search ads.
Request Free Proposal
Tell us about your project
Help us understand your needs so we can provide the best solution
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