Get Found with Search Engine Marketing
Get found fast with data-driven paid search. We manage high-performing Google and Bing campaigns that target ready-to-buy customers.
Keyword Targeting
We research and select high converting keywords tailored to your niche, buyer intent, and competition level. Our targeting strategy ensures your ads appear to the right audience reducing wasted spend and driving quality traffic across Google Ads, Bing, and other paid search platforms.
Ad Copywriting
We craft persuasive ad copy that grabs attention, boosts Quality Score, and lowers CPC. Each ad is tailored to your audience and aligned with brand voice and campaign goals designed to increase clicks, conversions, and overall paid search performance at scale.
Conversion-Optimised Landing Pages
We build custom landing pages that match your ads and convert visitors into leads or customers. From layout to copy and CTAs, each page is designed with CRO best practices and tested elements to maximise your ROI from paid search campaigns.
Simple Scalable Pricing
Choose the perfect plan for your needs. Transparent pricing with no hidden fees, built to scale with your growth.
SEM Lite
What's included:
Up to 2 Campaigns (Search or Display)
Max Ad Spend Managed: AUD $
Keyword Research + Ad Copywriting
Basic Conversion Tracking (GA4)
1 Ad Creative Variation/Test
Search & Display Campaigns
Weekly Monitoring + Optimizations
1x Monthly Performance Report
Email Support Only
Delivery: 3–5 Business Days
SEM Growth
What's included:
Up to 4 Campaigns (Search, Display, YouTube)
Max Ad Spend: AUD $
Advanced Keyword Mapping + Competitor Research
Advanced GA4 + Event Tracking
A/B Testing (2–3 Ad Sets per Campaign)
Search, Display & YouTube Ads
Bi-Weekly Campaign Optimizations
Bi-weekly Reports + Recommendations
Email + Priority Slack/Call Support
Delivery: 5–7 Business Days
SEM Performance
What's included:
Unlimited Campaigns Across Google Ecosystem
Ad Spend: AUD $
Funnel-Based Keyword Clustering + Intent Mapping
Looker Studio Dashboard + CRM Integration
Multivariate Testing + Audience Segmentation
Search, Display, YouTube, Shopping & Discovery
Real-Time Monitoring + Daily Budget Adjustments
Weekly Reports + Strategy Session
Dedicated Campaign Manager + Weekly Syncs
Delivery: Ongoing + Launch-Ready in 3–7 Days
Prices exclude any applicable taxes.
Our Strategic Approach
A comprehensive methodology designed to deliver exceptional digital solutions that scale your business.
Our Process
Market Research & AnalysisDealing with an experienced web design agency makes you privy to certain benefits. For example, we initiate our web design process with thorough market research and extensive competitor analysis. Leveraging insights gained elevate our agile web design development output so you can maximize your digital gains.
See what our happy clients are sharing about us!
“Icon Global Digital turned our Google Ads from expensive to profitable. We now generate leads daily with lower CPC and higher ROI.”
“From ad copy to landing page and analytics - the IGD team gave us a complete SEM solution that delivers real conversions.”
See the Impact of our work across industries!
Dream Craft
Engineering innovation solutionsDream Craft delivers advanced engineering services with a focus on innovative design and technology.
Luxxeclean
Cleaning service excellenceLuxxeclean provides top-tier cleaning solutions for commercial and residential spaces across Australia.
FairReserve
Sustainable financial platformFairReserve offers a secure platform for financial services with a commitment to sustainability.
Lanka Vehicles
Vehicle insights and updatesLanka Vehicles provides information and updates on the automotive industry in Sri Lanka.
Lanka Properties
Real estate marketplaceLanka Properties facilitates buying and selling of properties with an easy-to-use online platform.
Beautimart.lk
Beauty product retailBeautimart.lk offers a wide range of beauty and cosmetic products in Sri Lanka.
Perth Car Compliance
Vehicle compliance servicesPerth Car Compliance ensures vehicles meet safety and regulatory standards in Australia.
Search Engine Marketing (SEM) FAQs
We’re here to help! Find answers to common questions about Search Engine Marketing (SEM) and how we can help you grow.
What platforms do you advertise on?
We run SEM campaigns across Google Ads, Bing Ads, and YouTube. Depending on your business goals, we target the platforms most aligned to your customer's search intent.
Is there a minimum ad budget?
We recommend a monthly budget of at least AUD $500 to see meaningful results. That said, we can tailor our strategy to fit smaller budgets for specific goals or tests.
Launch Your SEM Campaign
Let our experts turn clicks into customers with data-backed search ads.
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