Luxxeclean
Streamlined online bookings and boosted sales for an eco-cleaning brand in Australia
About the Client and Project
Luxxeclean is a modern eco-cleaning service based in Australia, known for offering chemical-free, sustainable cleaning solutions to residential and small commercial spaces. While their in-person services stood out, their digital presence lacked the functionality and credibility to attract consistent bookings or engage with local customers effectively.
The Challenge
Before working with Icon Global Digital, Luxxeclean had: no automated online booking or quote system, a generic, slow-loading website that performed poorly on mobile, limited visibility in local search results, and no system for review collection or feedback from customers. The result? Missed leads, low engagement, and time wasted manually coordinating with clients via email and phone.
What Makes Our Process Different
We streamline the entire process, delivering a professional, accessible solution that's ready to attract and convert from day one.
Explore Our ServicesCleaning Business Website Design
Online Booking & Scheduling Integration
Quote Automation Forms
Review Collection Funnel
Local SEO Setup (Google Maps + Schema)
Conversion Rate Optimization (CRO)
Ongoing Technical Support
Project Goals
Boost Online Bookings
Create a seamless booking experience that encourages customers to schedule services online rather than over the phone.
Enhance Local Visibility
Optimize the website for local SEO to drive more organic traffic from nearby customers searching for eco-cleaning services.
Automate Client Interactions
Reduce manual coordination by adding smart quote forms and automated responses.
Our Solution
After a thorough analysis, we developed a multi-faceted solution tailored to address the client's key challenges and achieve their goals.
Speed-Optimized Website – Designed to load in under 2 seconds, reducing drop-offs
Integrated Booking Engine – Users can select service types, check availability, and confirm appointments in real time
Smart Quote Request Forms – With service categories, pricing logic, and automatic email responses
Review Collection System – Triggered post-cleaning to gather testimonials and boost trust
Fully Mobile-Friendly UX – Designed for homeowners and busy professionals booking from their phones
Local SEO Enhancement – Optimized for key search terms like 'eco-friendly cleaners Sydney', 'house cleaning near me', and 'green cleaning services Australia'
Core Technologies & Services
We select the best tools for the job, focusing on modern, scalable, and secure technologies to build solutions that perform and last.
Results & Impact
The new platform delivered significant improvements in user engagement and operational efficiency, setting a new benchmark in the industry.
“Our bookings exploded after the new website went live. The Icon Global team made the process smooth, and now we’re able to focus on what we do best – cleaning – while the website takes care of the rest.”
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