Wix SEO Tips: Improve Your Website’s Google Ranking

You built your website on Wix it looks clean, it loads fast, and it tells your brand story. But here’s the thing: a beautiful site means nothing if no one can find it.

Search engine optimisation (SEO) is the silent powerhouse behind every successful website. And yes, Wix can absolutely compete when it comes to SEO,  if you know how to use its tools strategically.

This guide will show you practical, results-driven SEO tips tailored for Wix so you can finally get your website in front of the people searching for what you offer.

Why Wix SEO Deserves More Credit Than It Gets

A few years ago, Wix had a reputation for being "bad for SEO." That’s old news. Today, Wix is packed with powerful built-in SEO features: editable meta titles, mobile optimisation, fast hosting, clean URLs, structured data the works.

But here’s the catch: having the features isn’t enough. You need to use them right. That’s what separates a Wix site that ranks… from one that never leaves page 10.

Start with Keyword Strategy, Speak Your Customer’s Language

If you want to rank, you have to speak the language your customers use on Google.

Let’s say you run a mobile dog grooming business. You might want to rank for “best mobile dog groomer near me” or “at-home pet grooming services.” Wix allows you to edit each page’s title, description, and content all places where your keywords should live.

We helped pet grooming client research the exact search terms people were using in her city. After adjusting her homepage content and meta descriptions, her site jumped from page 5 to page 1 in just under a month.

Want keyword-focused content that converts?
👉 https://iconglobaldigital.com/services/seo

Set Up SEO Basics on Every Page

Wix makes it simple to customise key SEO elements:

  • Page Titles: These appear on Google search results make them specific and action-driven.

  • Meta Descriptions: A short summary of what’s on the page. Use persuasive language to earn the click.

  • URL Structure: Keep it clean and relevant (e.g., /services/website-design, not /page1).

  • Alt Text on Images: Google can’t “see” images describe them for better rankings.

Think of every page on your site as an opportunity to rank. A well-structured blog or services page can attract dozens (if not hundreds) of organic visitors every month.

Make Google Fall in Love with Your Content

Google rewards content that helps people. That means writing clear, useful, original content that matches what searchers are looking for.

Wix makes this easy with blog functionality and flexible layout options. Whether you’re writing service pages or blog posts, aim to answer questions your customers actually ask.

For example, a landscaping client added a blog called “How to Prep Your Garden for Summer”. The post got picked up on Google Discover and brought in over 3,000 new visitors within six weeks.

Mobile Optimisation = Non-Negotiable

More than half of website traffic comes from mobile. If your site doesn’t look right on phones, Google will push you down the rankings.

Good news: Wix sites are mobile-responsive by default. But don’t rely solely on templates test every page, every button, every form. Make sure your CTAs are tappable and your text is readable.

Speed Up Your Site, Fast Wins on Google

Site speed is a direct ranking factor. Wix provides solid performance with secure, global hosting. But you still need to do your part:

  • Compress large images before uploading

  • Limit unnecessary animations

  • Avoid overloading pages with plugins or videos

A professional once came to us with a Wix site that loaded in over 7 seconds. After cleaning up the media and simplifying the layout, load time dropped to under 2 seconds and bounce rate dropped by 40%.

Need help speeding up your Wix site for SEO?
👉 https://iconglobaldigital.com/services/website-development

Connect to Google Search Console and Analytics

Wix makes it easy to connect your site to Google Search Console and Google Analytics. This gives you valuable data:

  • What keywords are driving traffic?

  • Which pages get the most visits?

  • Where are users dropping off?

When you understand what’s working, you can double down. And when something isn’t working, you know how to fix it.

Build Local SEO Power

If you serve a specific area like a tradie, hair salon, or health clinic local SEO is your best friend.

Use Wix to:

  • Add your location throughout your site

  • Embed Google Maps

  • Create location-specific landing pages

  • Connect to your Google Business Profile

We helped a physiotherapy clinic create pages for each of the suburbs they served. Within weeks, they were ranking on the first page for “physiotherapist near [suburb]” in all three areas.

Wrap Up: Wix + Smart SEO = A Website That Works

If you're serious about being found online, SEO isn’t optional it’s essential. And Wix gives you the tools you need to compete even with bigger brands.

But strategy matters. With the right structure, keywords, speed, and content, your Wix website can climb the ranks, get more visibility, and ultimately bring in more business.

And if you’re ready to stop guessing and start growing we’re ready to help.

📧 info@iconglobaldigital.com
🌐 www.iconglobaldigital.com
📞 +61 411 681 788
📅 Book Your Free 30-Minute Strategy Call:
https://www.iconglobaldigital.com/schedule-meet